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DSS 2024: 22 incredible things to do in Dubai in July

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Dubai Summer Surprises (DSS) is in full swing, featuring an exciting lineup of shows, irresistible shopping offers, massive prizes, delicious culinary experiences and plenty of entertainment.

July is brimming with thousands of things to do and lots of opportunities to win big.

Here’s a sneak peek of everything that’s likely to keep your social calendars busy this summer:

Jump to:

  • Unmissable Shopping deals
  • Amazing DSS experiences
  • Incredible Raffles

Unmissable Shopping deals

1. DSS Daily Surprises

The DSS Daily Surprises promise thrilling experiences for bargain hunters, featuring top brands across sports, fashion, beauty, home and accessories. Enjoy one incredible offer from one amazing brand for one day only. The details are kept under wraps until 24 hours before so set your alarm early and be the first in line to grab the ‘Daily Surprise’, available from 10am until stocks last. Don’t miss out. Follow the DSS social channel, @styledbydubai to know the deal of the day.

Until Sun Aug 4.

2. DSS Sale Season

Enjoy fantastic deals and significant savings during DSS. With over 800 brands across 3,500 outlets, you can get discounts ranging from 25 percent to 75 percent on top global brands. Plan your next shopping trip asap to snag amazing bargains at Dubai’s malls and shopping centres.

Until Sun Sep 1.

3. Become a SHARE Millionaire

Discover the ultimate shopping experience at Mall of the Emirates, City Centre Deira and City Centre Mirdif. Throughout DSS, every Dhs300 spent at these malls could turn into something amazing. Six lucky winners will win 1 million SHARE points throughout the promotion. Simply scan your shopping receipts on the SHARE App or pay through SHAREPay.

Until Sun Sep 1. Mall of the Emirates, City Centre Deira and City Centre Mirdif.

4. Win a Lexus

Get ready to drive home a new car with DFCM’s Spend and Win a Lexus promotion. Spend just Dhs300 for your shot at daily instant prizes and the chance to drive home in one of two luxurious Lexus cars. Mark your calendar for the draw on September 5. That’s not all, take a break from shopping with the all-new IMAGINE show – offering a unique sensory experience at Festival Bay.

Until Sun Sep 1. Dubai Festival City Mall, Dubai Festival City.

5. Shop and win at Mercato

Head to Mercato or Town Centre Jumeirah to win exciting prizes as you shop. Every Dhs200 spent gets you one entry into a draw with two lucky winners each bagging Dhs5,000 in cash every week. Additionally, every point you earn on the PrivilegePLUS App until Sunday September 1 enters you into a draw that could land you the keys to a brand-new Chery Tiggo 8 Pro Max from AW Rostamani. Shopping aside, there is plenty of entertainment on offer too with daily circus shows and the thrilling summer slide adding to the ambience.

Until Sun 1 Sep. Mercato, Jumeirah 3.

6. Beat the clock with Rivoli Group

Upgrade your eyewear and watch collection with the DSS Beat the Clock with Rivoli Group promotion that offers unbelievable deals on stunning timepieces and stylish shades at Rivoli, Rivoli EyeZone and Hour Choice. There will also be Dhs60,000 in prizes in the form of Rivoli Group gift vouchers with 30 winners receiving gift vouchers from Dhs1,000 to Dhs5,000.

Until Sun July 14. Rivoli and Hour Choice at City Centre Mirdif, Dubai Mall and Mall of the Emirates; Rivoli Eyezone at Dubai Festival City, Burjuman and Dubai Hills Mall.

7. Shop and win up to 50,000 in Tickit points

Make every shopping trip rewarding with Tickit which offers members an effortless and instant way to earn and redeem points. Shop using your Visa or Mastercard debit or credit card linked to your Tickit account for a chance to win up to Dhs50,000 in Tickit points.

Shoppers are entered into the prize draw when making three purchases at any Tickit vendor during DSS. Five lucky members will each win Dhs10,000 before 1 September. Additionally, with Tickit, once you spend above Dhs500 with your ADCB card at partner locations, you increase your chances of winning and become eligible for another draw with 10 lucky winners, each receiving Dhs10,000 in Tickit points.

Until Sun Sep 1. Participating outlets at City Walk, The Outlet Village, Al Khawaneej Walk, Bluewaters and The Beach, JBR.

8. Spend and Win at Wafi City

This summer is all about exciting prizes and surprises. All you have to do to win is go shopping at Wafi City. Spend Dhs300 or more across all outlets, Wafi Restaurants, Wafi Health Club & Spa, Khan Murjan Souk and Wafi Hotels (Sofitel & Raffles Dubai) and you can enter a grand raffle draw. The win? A 22.2-carat diamond necklace and earrings set in 18-carat white gold, valued at Dhs70,000. Plus, exciting giveaway prizes are waiting to be claimed.

Until Sun Sep 1, Wafi City.

9. Elevate your summer at Outlet Village

The Outlet Village is always a great destination for an evening out with its iconic fashion labels and international dining hotspots. But the deal is sweeter this season when you shop for your summer wardrobe. Upgrade your style for less by downloading the Tickit app. Shop at The Outlet Village and enjoy five percent cashback in Tickit points for you to use on your next trip.

Until Sat Aug 31. Outlet Village, Dubai Al Ain Road.

Amazing DSS experiences

10. Join the fun at Modesh World

Modesh World is celebrating its 25th anniversary with a range of new activities. The family-friendly indoor destination has plenty of attractions for adults and children alike. Join Dubai’s favourite icons, Modesh and Dana, for an immersive theme park adventure. Enjoy trendy retail and dining experiences while the kids can explore themed rides and the new Inflatable Park as well as have snacks at the Modesh Cafe.

Mon-Thurs 10 am-10pm, Fri-Sun 10am-midnight. Until Sun Aug 18. Halls 3-8, Dubai World Trade Centre.

11. Discover some Movie Magic with Roxy Cinemas

If you are a movie buff, there is a lot to look forward to with Movie Magic at Roxy Cinemas. Throughout July, lucky guests will be able to find special surprises hidden under their seats. These could be anything – from movie tickets and vouchers to tickets to Motiongate, Inside Burj Al Arab tour, passes to Green Planet, concert tickets to Coca-Cola Arena and more.

There are also more surprises planned with movie premieres like that of Deadpool & Wolverine and the Arabic blockbuster Ex Mirati later on this month. With activities like face painting, colouring station, lego, Modesh and Dana’s Mama’s movie club and a Ladies’ Night, the excitement at the cinemas just won’t end.

Until Sun Sep 1, Roxy Cinemas citywide

12. Dine at top restaurants for less with Sizzling Summer Eats

Give your taste buds a treat with Sizzling Summer Eats, showcasing a handpicked collection of 100 family-friendly restaurants, all listed on Zomato.com. Explore enticing discounts that increase with your party size: 20 percent off on the bill for two diners, 25 percent off for three, and 30 percent off for groups of four or more. Whether you crave exotic tastes or local delights, indulge in the finest of Dubai’s culinary delights.

Mon Jul 15-Thur Aug 15. Citywide

13. Food Central Nights at City Centre Deira

This DSS, City Centre Deira is cooling down the summer with themed fun and entertainment every Saturday and Sunday at the vibrant Food Central Nights until July 27. The programmes include Game Nights on July 14 and July 21, where you can participate by showing a receipt from any Food Central purchase to win instant prizes through fun activities. Additionally, Karaoke Night on July 20 welcomes all shoppers to showcase their singing talents, while Comedy Nights on July 13 and July 27 promise a platform for stand-up acts. Spend over Dhs30 at Food Central to join in on the fun and win prizes too.

From Dhs30. Sat-Sun, 6pm-11pm. Until Sat July 27. City Centre Deira, Deira

14. Check out the Kung Fu Panda and Madagascar show live

There is a lot that’s happening at City Centre Mirdif. Watch the Kung Fu Panda and Madagascar entertainment shows. Meanwhile, if you are a gaming enthusiast, you can dive into thrilling activities at the gaming platform and connect with fellow gamers. To enter the zone, download the SHARE rewards app and present the SHARE ID after a minimum spend at any of the stores.

City Centre Mirdif, Mirdif. Kung Fu Panda show from July 25 July to August 4. Madagascar show from July 11 to July 21.

15. Despicable Me 4 at Mall of the Emirates

Fancy sliding down into a ball pit and loading your Insta with photo ops to celebrate the release of Despicable Me 4? Then go to the Mall of the Emirates and spend Dhs300 or more to participate in the activity and also stand a chance to win enticing prizes. Download the SHARE rewards app and present the SHARE ID to enter the event arena.

Daily until Sun July 14 from noon-10pm. Mall of the Emirates

16. Kids go Free at top hotels and attractions

You don’t need to worry about missing out on summer travel this year. Experience a getaway at Dubai’s top hotels and attractions with exclusive Kids Go Free offers. Book a stay at any participating property and your children can enjoy complimentary luxuries including meals, activities, and accommodation.

If exploring the must-see attractions is on your wishlist, now is the time as the city’s leading tourist hotspots are allowing children to enjoy the facilities for free when adults buy a ticket. Reserve your spots at AYA, Madame Tussauds, The View at the Palm, Burj Khalifa, X-strike and Dubai Crocodile Park for fun and adventure-filled experiences during their summer holidays with great savings.

Until Sun Sep 1. Citywide

17. Experience a getaway for less with DSS couple’s offers

Level up your summer with a city break like no other. Dive into an array of luxurious properties across Dubai offering fantastic deals on stays with DSS Couples Offers. Whether it’s stay five nights, pay for three, or stay seven nights, pay for five, you’ll find enticing discounts on accommodations, dining experiences and spa indulgences.

Until Sun Sep 1. Citywide

18. Enjoy over 7,000 offers with the DSS ENTERTAINER package

Purchase the DSS Entertainer package for just Dhs195 to unlock over 7,000 buy-one-get-one-free offers this summer for premium dining, casual dining, bars, brunches, buffets, delivery, attractions and leisure, spas, salons, fitness and more across Dubai and the Northern Emirates. All offers will be valid for three months from the date of purchase – the exclusive three-month product will be available to buy throughout DSS.

Dhs195. mydss.ae

19. UAE Residents offers

Make this summer extra special with exclusive discounts for UAE residents at world-class hotels, must-visit restaurants and leading attractions across the city. Visit this link for all the details.

Until Sun Sep 1. Citywide.

20. Beat the Heat concert series

Mark your calendars for four concerts from July 12 to 13 and July 19 to 20, as top names in the business set the stage alight with their chartbusters. This year, the Beat the Heat concert series offers much more than music. Expect thrilling gaming zones, delicious F&B options and plenty of entertainment activities that will keep you on your feet throughout the evening. On July 12 watch Siilawy and Marwan Moussa on stage while Soulja, Hleem and Dafencii will rock the night on July 13. July 19 will see Abyusif, Abo El Anwar & Moscow Live take the spotlight. July 20 belongs to Jordanian singer Aziz Maraka, Palestinian artist Big Sam and Dubai-based Noel Kharmen. Book your tickets now before they sell out.

Dhs131-Dhs225. Fri Jul 12-Sat Jul 13, Fri Jul 19- Sat Jul 20, 4.30pm onwards. Dubai World Trade Centre

Incredible Raffles

21. Win a hot new GAC GS8 2024

Get yourself in the running to win a hot new GAC GS8 2024 by spending Dhs200 at participating malls to receive a digital raffle coupon entry. Six winners will be driving off with six new cars and you could be one of them.

Until Sun Sep 1. Participating malls and shopping centres include Al Ghurair Centre, Al Khail Gate Community Center, Al Quoz Mall, Arabian Center, Bay Avenue Mall, Central Mall, Century Mall, Crown Mall, Dubai Festival Plaza, Jebel Ali Mall, Marhaba Mall, Mudon Community Center, Serena Marketplace, Shorooq Community Center, Silicon Central Mall, Times Square Centre, Town Mall and Villanova Community Mall.

22. Win glittering jewels

Discover the dazzling world of jewellery this DSS with an exciting promotion from the Dubai Jewellery Group, spanning 150 exquisite outlets across Dubai. Dive into exclusive offers: enjoy up to 50 percent off on diamond and pearl jewellery, significant discounts on making charges for gold jewellery, and receive special gifts on purchases exceeding Dhs1,000. Plus, with every diamond jewellery purchase worth Dhs2,500 or more, receive complimentary gold coins.

Don’t miss out on the chance to win big — every Dhs1,000 spent earns you a raffle coupon for a shot at 20 vouchers worth Dhs5,000 each, totalling Dhs100,000 in jewellery vouchers waiting to be won.

Until Sat Jul 20. Participating stores citywide.

For more information, visit mydss.ae

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