Experience the Essence of Travel with Emirates
Emirates has earned a stellar reputation among travelers worldwide, thanks to its extensive network of destinations, unparalleled in-flight entertainment, and that signature, inviting aroma. But what exactly is that captivating scent? The airline has recently unveiled an exclusive fragrance available on board approximately 400 of its flights every day. In collaboration with luxury organic brand VOYA, Emirates has commissioned an impressive number of bottles containing a soothing, nature-inspired fragrance exclusively for its passengers.
The partnership between these two esteemed brands has resulted in a scent that embodies the spirit of both Emirates and VOYA. Drawing inspiration from the airline’s global reach—catering to travelers from diverse backgrounds—the essential oils used in the fragrances are sourced from various destinations around the world. The bottle design elegantly captures the essence of a sunset over the ocean, while also reflecting the rich landscapes and heritage of VOYA’s homeland, Ireland.
What Does an Emirates Fragrance Smell Like?
VOYA and Emirates have come together to create two distinct fragrances for passengers to enjoy. For men, the scent features a harmonious blend of bergamot, pepper, and white florals, resulting in a smooth and spicy aroma that instills a sense of tranquility. The bottles are crafted from muted glass, adding a touch of elegance. VOYA’s founder, Mark Walton, describes the masculine fragrance as “fresh and earthy.” He elaborates, “I have always found inspiration in both the forest and the ocean, which guided me in creating a scent that is fresh yet grounded. There’s a lot of depth in this fragrance, with the base notes becoming more pronounced as the initial top notes fade away.”
In contrast, the feminine fragrance offers a delightful combination of honeysuckle, neroli, and citrus notes, aiming to evoke sweetness, upliftment, and a sense of joy. Kira Walton, another founder of VOYA, describes her creation as “unashamedly sweet.” She explains, “Honeysuckle is often found on coastal cliffs in Ireland, and it holds beautiful memories from my childhood. It was vital to pair this with fresh citrus notes like orange, basil, and vetiver, balanced with the earthy undertones of cedarwood and gurjun balsam. The fragrance is unapologetically sweet yet uplifting, making it the perfect travel companion.”
The new fragrances are offered complimentary in the Business Class and First Class washrooms, complementing the existing range of VOYA luxury spa products that have been adored by Emirates customers for the past eight years. Additionally, Dubai International Airport (DXB) has plans to introduce a signature aroma in the Al Majlis lounge, so if you find yourself relaxing in the lounge before your flight, you can enjoy not one, but two delightful fragrances during your travel experience.
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