British girl group Sugababes is set to headline the Emirates Dubai 7s on Saturday, November 30, at The Sevens Stadium in Dubai. Established in 1998, Sugababes is celebrated for their dynamic sound and ever-evolving lineup. Attendees can look forward to a live performance featuring iconic hits such as Push The Button, Round Round, and Freak Like Me.
With their innovative fusion of pop, R&B, and electronic music, Sugababes has received critical acclaim and achieved significant commercial success. Their remarkable journey has led to multiple chart-topping albums and a plethora of prestigious awards. They have consistently sold out their largest headline shows and have captivated record-breaking crowds at major festivals, including Glastonbury Festival in 2022 and 2024, where they had to close the fields due to overwhelming demand.
The announcement of their performance was intriguingly teased on social media through a clever crossword puzzle, captivating the attention of fans and music enthusiasts alike. Sugababes will grace the Rugby Rocks stage, promising an unforgettable experience.
In addition to Sugababes, Time Out Dubai has confirmed that the multi-award-winning British artist Stormzy will headline the Emirates Dubai 7s on Sunday, December 1. Standard day tickets for this highly anticipated festival of sport and music start at Dhs425, with full weekend passes available from Dhs550.
This year’s Emirates Dubai 7s promises to be the largest yet, taking place from Friday, November 29, and concluding just ahead of the UAE National Day holiday on Monday, December 2. The event will feature live sports with over 5,000 athletes participating in various disciplines, including rugby, padel, netball, cricket, and fitness, drawing massive crowds during this monumental weekend of sports and music in the Middle East.
Over the years, the Emirates Dubai 7s has evolved from its humble origins as a rugby tournament played by British expats into one of the most significant social events on the calendar. Previous musical guests have included renowned stars such as Kylie Minogue, Becky Hill, and Craig David.
International and local artists will perform across three vibrant stages – Rugby Rocks, Beats On 2, and Frequency on 8. Families will also be delighted to know that children under four can enter for free and will have access to the largest kids’ zone in the festival’s history.
Mathew Tait, the Festival Director of Emirates Dubai 7s, expressed enthusiasm about the addition of Sugababes to the lineup, stating, “Every year, we strive to bring new surprises for fans attending the Emirates Dubai 7s. The inclusion of Sugababes is a testament to the variety and world-class entertainment the festival delivers. Their performance on the Rugby Rocks stage promises to create an electrifying atmosphere that fans of all ages will enjoy. This is what the 7s is all about, and we are thrilled to present yet another spectacular event that celebrates international sport, music, and family fun.”
How to Get Emirates Dubai 7s Tickets
Tickets for the Emirates Dubai 7s are available at various price points. General admission on Friday is free, while tickets for Saturday and Sunday are priced at Dhs425 each day. A full weekend pass costs Dhs550. Special pricing is available for families; children aged 10 to 14 can purchase a weekend pass for Dhs115, while children between four and nine can enjoy the festival for just Dhs40. Kids under four enter for free, and a family pass for two adults and two children for the weekend is available at Dhs1,064.
From Dhs425. Fri Nov 29-Sun Dec 1. The Sevens Stadium. emiratesdubai7s.com
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