The Viral Dubai Chocolate Bar Takes the World by Storm
It’s now official—Dubai’s delectable chocolate creation has captured hearts globally. The ‘Can’t Get Knafeh of It’ chocolate bar from FIX Dessert Chocolatier has been crowned the top trending dish for 2024, as reported by Deliveroo. This renowned delivery service has meticulously ranked the 100 most sought-after dishes that people are ordering worldwide, and the FIX chocolate bar has proudly claimed the coveted first position.
Our obsession with this chocolate delight, filled with rich kunafa and vibrant green pistachio cream, has reached new heights after it flooded social media platforms like Instagram and TikTok this year. And it seems we are not alone in our cravings!
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Check out this Instagram post showcasing the hype:
A post shared by Time Out Dubai (@timeoutdubai)
The viral sensation is exclusively available through Deliveroo and can only be purchased at specific times—2 PM and 5 PM daily. Due to its immense popularity, the original chocolate bar sells out almost instantaneously, leading to numerous imitations and a surge of FIX-inspired chocolate desserts popping up on menus across the city’s finest restaurants.
Given the lengths to which food enthusiasts go, including traveling thousands of miles just to experience this unique chocolate bar, it’s no surprise that it has been named the top trending dish on the delivery app.
Credit: FIX Chocolatiers
In addition to the chocolate sensation, the global top 100 list features 10 more beloved Dubai dishes, including five other well-loved homegrown brands. The annual report reveals that the build-your-own burrito from Taqado Mexican Kitchen is the most cherished savory dish from an Emirati brand to make this prestigious list.
Other notable entries from Dubai include:
- Famous chicken from Zaatar W Zeit
- Shish tawouk from Al Safadi
- Chicken sando from Pickl
- SALT box for one from SALT
- Pepperoni primo 15″ from Pitfire Pizza
Additionally, the cheeseburger from Five Guys, the spicy tuna sandwich from Joe and the Juice, the ShackBurger from Shake Shack, and the medium cup with toppings from Pinkberry have also been recognized as fan-favorite dishes in Dubai.
Where the Dubai Dishes Placed in the Global Top 100
- 1. Can’t Get Knafeh of It from FIX Dessert Chocolatier
- 33. Build your own burrito from Taqado Mexican Kitchen
- 41. Famous chicken from Zaatar W Zeit
- 48. Shish tawouk from Al Safadi
- 55. Chicken sando from Pickl
- 99. SALT box for one from SALT
- 100. Pepperoni primo 15″ from Pitfire Pizza
This year marks a significant milestone in the eight-year history of the Deliveroo 100 Report, as it is the first time a dessert dish has been honored as the world’s top trending dish and the first time an Emirati brand has achieved this recognition. The trending dishes are selected from the 10 global markets in which Deliveroo operates, including Belgium, France, Hong Kong, Italy, Ireland, Qatar, Singapore, the UAE, and the UK.
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